Layer AI co-founder and chief income workplace Burcu Ozcengiz has spent the previous 10 years working in ad-tech and video games, serving firms throughout the globe, starting from small indies to the world’s prime manufacturing powerhouses.
Leaving Unity after a tremendous six yr lengthy experience and dealing throughout many divisions in London and San Francisco, I co-founded Layer AI the place I’m chargeable for every little thing about our customers.
Layer is a creator-first, enterprise grade productiveness software which goals to speed up and unlock a tea,#s artistic potential.
Ozcengiz is one among greater than 250+ knowledgeable audio system delivering 29 convention tracks at Pocket Gamer Connects London on January twenty second to twenty third. We requested Ozcengiz to inform us extra about their upcoming panel, entitled ‘Altering the Recreation: How AI Will Shake up Recreation Growth (or not)’, in addition to get their opinions on the newest trade tendencies.
PocketGamer.biz: Please give us a abstract of what you’re talking about and why it’s essential.
Burcu Ozcengiz: I’ll be becoming a member of the panel “Altering the Recreation: How AI Will Shake up Recreation Growth (or not)” and am excited to share my perspective on the way it’s potential to make use of AI to supply recreation artwork sooner whereas staying human.
What’s the commonest mistake you see being made within the video games sector?
Having labored in video games tech for many of my profession, and realizing the viewers, I see an enormous mistake being repeated amongst the software suppliers who wish to serve the video games trade.
Lots of them both spotlight the ‘cool’ issue – as seen in AI most lately, folks’s feeds are bombarded by the cool AI generated photos that don’t imply something to somebody who’s seeking to enhance their workflows and in search of a means.
Or, they impose the tech a lot – as we have seen with web3, with blockchain startups making an attempt to drive avid gamers to undertake mechanisms which might be sophisticated and easily didn’t make life higher – as a substitute of specializing in driving precise worth to the top consumer.
At Layer, I at all times inform our crew that something which touches an artist’s brush and workflow is our precedence, it’s so simple as that.
In the event you might give different cellular video games firms one piece of recommendation, what wouldn’t it be?
As a good friend to many recreation creators, I like to recommend being open to check all of the instruments, to get a way of the place issues are, then assembly the crew and understanding their imaginative and prescient.
Do they respect artists in order that they will respect yours? Do they deal with your information fastidiously and have the correct methods in place? Do they perceive your artwork and manufacturing challenges?
When you’re comfy with these three issues, you need to have the ability to decide and go together with it.
What’s a very powerful key efficiency indicator (KPI) for you – and why?
At this stage of Layer, it’s been about eight to 9 months, we’re counting every completely satisfied recreation artwork crew who confirms they will ship artwork sooner and create with augmented skills.
We work with round 40 or so video games groups and we hope to contribute to the productiveness of all groups working within the artwork manufacturing pipeline in the future.
When not making/promoting/taking part in video games, what do you do to chill out?
Sizzling yoga, studying, walks, lengthy deep life chats with associates.
What do you get pleasure from most about working within the cellular video games trade?
Working with folks. Gaming has one of the best group of individuals. It has been and can at all times be a pleasure serving this trade.
Can folks get in contact with you on the occasion? What kind of folks would you want to attach with?
All recreation firms engaged on their video games, whether or not in delicate launch or reside, are welcome to succeed in out to us by way of electronic mail at [email protected] or be a part of us at our talking classes – which embrace each the aforementioned panel and the fireplace chat between my wonderful co-founder and CEO Volkan Gurel and Tripledot’s VP of Artistic, Andriy Matviychuk.
Tripledot has been the very first buyer who adopted Layer and 3x’d their artwork manufacturing velocity utilizing Layer throughout lots of their video games, with many alternative use circumstances starting from recreation artwork to advertising and monetisation artwork.
It’s a very particular second to have them on stage with us with a objective to assist others discover worth of their artistic journey.
Meet Burcu Ozcengiz at PG Connects London
Not solely will you could have the prospect to see Ozcengiz participate in one among our panel debates, however you may also organize to satisfy them at PG Connects London. Our on-line organiser MeetToMatch is free to all occasion attendees, connecting you straight with greater than 2,500 determination makers from the worldwide video games trade.
In addition to the 29-track convention schedule, the two-day occasion additionally contains a collection of side-events like The Very Massive Indie Pitch, Writer SpeedMatch, Investor Connector and a number of different networking alternatives all geared toward serving to you degree up your abilities and enterprise.
E book your tickets now!