You know the way you’re at all times saying, “I want I may play Tetris on an unwieldy plastic Slurpee cup that doesn’t really operate as a ingesting vessel,” and we’re all like, “Shut up, Steve”? Nicely now you’ll be able to have the final giggle, as a result of because of a team-up between Tetris and 7-Eleven, your dream has come true.
The unbelievable pairing between company entities Tetris Holding and Seven & I Holdings has spawned not simply a line of clothes permitting you to precise your love for the 2 disparate firms on the similar time, however an unholy plastic…factor on which you’ll be able to play Tetris on the tiniest attainable display.
Tetris, a sport that’s already pre-installed on nineteen units you personal, together with your doorbell, will be performed on the $30 non-functional cup that fairly extremely has a display considerably smaller than that of the unique Recreation Boy. Nonetheless, the 1.8″ show is FULL COLOR, so that is game-changing stuff.
Now, when you’re a buyer of 7-Eleven, you is perhaps questioning how the corporate sees you as a demographic. And when you have been suspecting it was, “Drunk and confused, having missed the final bus,” you’d be incorrect. “We all know our clients are passionate gaming fanatics who additionally recognize a wholesome dose of nostalgia,” stated the corporate’s government vp and chief advertising & sustainability officer, Marissa Jarratt. It’s a fully astonishing coincidence that these remarkably particular traits of the comfort chain’s buyer base so completely matches those that would possibly wish to take pleasure in enjoying a traditional online game on some non-biodegradable tat.
Tetris will likely be 40 subsequent 12 months, and as such is a primary instance of the, um, spirit of innovation? I imply, that’s what the CEO of Tetris (an exquisite job title), Maya Rogers, stated in a press launch. “As we mark the milestone fortieth anniversary of Tetris, we’re excited to announce our partnership with 7-Eleven, one other iconic model beloved throughout generations,” she stated, like an individual. “This collaboration celebrates our spirit of innovation and delivers followers with a brand new, enjoyable strategy to expertise Tetris.”
Oh, OK! Being 4 many years previous and on a cup you’ll be able to’t drink out of positive speaks to me of imaginative developments! Maybe its existence will encourage an entire technology to additionally put previous video games on inherently ineffective objects? We are able to solely hope.
Look, I’ve been unfair. I’ve completely buried the lede right here. As a result of—to cite the retailer web page—“This moveable Slurpee® + TETRIS® Handheld Recreation Gadget additionally comes geared up with an on/off swap to light up the Slurpee dollop in a rainbow of colours.” Steve, your day has come.
In different information, our solar will start to die in simply 5 billion years.
.