Final December, Ubisoft introduced it was delisting its MMO racing sport The Crew from all digital storefronts however shutting down the servers on March 31, 2024. Weeks after the servers had been slated to close down, Ubisoft started notifying gamers who owned a duplicate of The Crew that it was eradicating it from their Ubisoft accounts.
Although Ubisoft will not be the primary firm to close down servers for an online-only sport, the current closure of The Crew’s on-line servers has impressed one particular person to push for authorized and authorities intervention to handle the ever-growing business pattern. It is a pattern that has sparked even debate within the business after Microsoft introduced the closure of Arkane Studios, the developer behind Redfall. This choice has led to the cancellation of future updates and deliberate DLC for this online-only sport.
Though Redfall’s servers are nonetheless operational, its long-term assist stays unsure, because it stays to be seen how lengthy Microsoft will hold the servers up and whether or not or not it’s going to present an offline mode as soon as it lastly sunsets its assist for Redfall.

Except for the apparent undeniable fact that it implies that gamers who spent cash on this sport really feel cheated, there are many stakes for the a whole bunch of people that poured their inventive vitality into bringing it to market within the first place. Shutting down and delisting a sport turns into greater than a surface-level choice; it’s stripping away the inventive work of the 1000’s, presumably hundreds of thousands, of people that performed or developed it.
Enter Cease Killing Video games.
An initiative created by YouTuber Ross Scott, Cease Killing Video games goals to carry publishers accountable by ending the widespread apply of creating video games designed to be “fully unplayable” after assist ends, notably MMOs and different online-only video games. The initiative itself is a brand new department in an excellent larger combat to protect video video games for future generations.
Scott’s technique is easy: file public complaints. A lot of them. After Ubisoft shut down the servers for The Crew, Scott inspired these upset and indignant to file a grievance with France’s Directorate Common for Competitors, Client Affairs and Fraud Prevention (DGCCRF) since Ubisoft is headquartered in France.
“As a result of sport’s dimension and France’s robust shopper safety legal guidelines, this represents the most effective alternatives to carry a writer accountable for this motion,” Scott wrote on the official web site for Cease Killing Video games. “If we’re profitable in bringing prices towards Ubisoft, this may have a ripple impact on the videogames business to forestall publishers from destroying extra video games.”
For those who REALLY take into consideration… if The Crew franchise continues to have automobile switch it is THE largest cop out to close the video games down
“oh nicely we’re shutting this one down however your vehicles did and can import to the following video games so who cares proper?” pic.twitter.com/ckojJW8kGt
— SidWaj (@WajSid) December 18, 2023
The Crew is shutting down subsequent yr and because it’s online-only, will probably be useless for good. Seems like I used to be off by 2 years. It is nonetheless one of many largest open world driving video games made. What a terrific enterprise mannequin throwing all that effort into the trash.https://t.co/FzPrN9mM2t
— Accursed Farms (@accursedfarms) December 14, 2023
In a press release despatched to IGN, a Ubisoft spokesperson instructed IGN it had “no additional remark” relating to The Crew’s shutdown. The spokesperson reiterated that though the information might disappoint gamers, “it was crucial” for Ubisoft, citing server infrastructure and “licensing constraints.”
The painful limits of on-line video games
Scott’s efforts are an try to handle a pattern that has been occurring for years now, however in recent times has solely turn into extra acute
Newzoo Senior Market Analyst Michael Wagner says that previously, it was widespread for video games to lose on-line assist after a sure interval, normally when the “participant bases transfer on to different titles.” Nonetheless, additional options would hold the sport playable, like a single-player marketing campaign, native multiplayer, and the choice to arrange non-public servers. Nonetheless, in recent times, the concept of on-line video games being fully unplayable has turn into “a reasonably new phenomenon,” Wagner explains.
In accordance with Wagner, publishers shut down video games due to dwindling participant bases and the necessity for extra profitability of repairs when newer entries are launched in current franchises, with examples together with Battlefield and Name of Responsibility. Wagner explains how older video games might threaten the newer video games’ skill to show a revenue. “Gamers could proceed with older iterations however could not spend throughout the sport the brand new sport. Eradicating performance, in idea, means elevated revenues for the brand new title.”
Liam Deane, principal analyst at Omdia, shares comparable sentiments, noting “nearly all online-only video games have a finite lifespan.” Whereas there are a number of uncommon exceptions, most notably Blizzard Leisure’s World of Warcraft, Deane reiterates Wagner’s feedback on participant bases dwindling after a number of years as a primary motive for publishers shutting down servers.
“Till the mid-2000s or so on-line video games usually allowed gamers to host non-public servers,” Deane defined. “However as of late, the writer normally shoulders the price of sustaining the sport servers. In some unspecified time in the future, this can be a value which they’ll need to cease paying as soon as a sport’s participant base drops beneath a sure degree.”
With a rise in reside service video games and in-game purchases turning into an enormous income, the worrying pattern of online-only video games will proceed for the foreseeable future. Deane explains that “throughout all the business,” 54% of income comes from microtransactions or in-game purchases, in line with his analysis. The proportion is “clearly even larger” for reside service video games, the place it’s widespread to have a surplus of microtransactions or in-game gadgets purchasable for gamers.
When the participant base dries up, so does the income, and with it, the possibilities of a sport’s survival.
Nonetheless, the video games business is business putting an increasing number of emphasis on multiplayer video games, notably reside service titles, equivalent to Fortnite, Palworld, and Helldivers 2. These tasks not solely depend on a participant base persistently coming again to play the sport, but additionally on gamers being on-line to entry this content material. Once they shut down, they take their communities with them. Friday the thirteenth, which can have its servers completely turned off on December 31, 2024, is only one sport struggling this destiny.
Scott explains that whereas licensing agreements can stop firms from promoting extra firms of a sport as soon as the license expires, it does “not stop current patrons from persevering with to make use of the sport they’ve already paid for.”
But, the possession of some video games stays a grey space, particularly in america, the place authorized precedent has considerably stripped shoppers of their rights. Essentially the most vital authorized case impacting that is ProCD, Inc. v. Zeidenbger, which reworked U.S. Contract Regulation, permitting the courts to defer to Finish Person License Agreements. Primarily, the case meant that these agreements enable publishers to be absolved of any accountability and obligation owed to shoppers who bought a product and assert authority over when their online-only video games turn into unplayable as soon as assist ends.
The Digital Frontier Basis (EFF) has led the combat for possession rights within the since 1990, with the company primarily specializing in advocating for creators, technologists, and expertise customers’ digital rights. As Cory Doctorow, EFF Particular Advisor, emphasizes, “For those who purchased a sport, should you made a sport, should you love a sport, expertise should not get in the best way of that sport’s ongoing existence. As an alternative, expertise ought to protect that sport for gamers who find it irresistible in the present day, for the people who find themselves happy with making it, for gamers who come later, and for video games makers of the longer term.”
Nonetheless, the problem is wider than america. In international locations like Canada and the UK, there may be little precedent stopping firms from revoking a purchase order post-sale. In distinction, the EU and Australia need assistance getting a governmental examination of the problem. One widespread world problem is lobbying teams’ affect, notably within the gaming business, which can work to take care of the established order of an uneven steadiness of energy between sport firms and shoppers.
A domino impact
Nonetheless, regardless of the various levels of legal guidelines influencing shopper rights worldwide, Scott explains that this proposed domino impact of submitting complaints to the DGCCRF would nonetheless have a worldwide affect. For instance, in 2014, when the Australian Competitors and Client Fee sued Valve for not offering clients an choice to refund video games on Steam, the corporate had no selection however to switch its coverage to permit refunds on Steam in Australia and different international locations like america.
Finally, Scott and Doctorow encourage people to advocate for the change they need. They encourage followers to file complaints and power governments to look at the corporate’s habits and practices. Within the meantime, Scott’s initiative is gaining momentum in elevating consciousness and urging gamers to defend their rights and problem this irritating pattern dictated by publishers.
“I believe by taking the client’s cash, that creates an obligation for publishers to offer clients an affordable expectation to run the sport in some style,” Scott says, “even after assist ends.”
Taylor is a Reporter at IGN. You may comply with her on Twitter @TayNixster.