Barbie and Matchbox firm Mattel has introduced a partnership with Outright Video games, which is outwardly a “main writer” of family-friendly video games.
Based on a press launch, Mattel is in search of “top-tier” studios with which to work on online game diversifications of a few of its most beloved IPs, and to that finish, the toy large has apparently settled on Bluey: The Videogame developer Outright.
In stated press launch, Outright’s Stephanie Malham says her studio prides itself on increasing main IPs into “cherished video video games”, which feels only a contact like an overstatement to me, however hey.
Collectively, Mattel and Outright are engaged on three main initiatives primarily based on Mattel IPs, and all three of them are set to launch on PC and consoles earlier than the top of 2024.
These video games are Matchbox Driving Adventures, Monster Excessive: Skulltimate Secrets and techniques, and Barbie Venture Friendship. No prizes for guessing which Mattel IPs they’re going to all be primarily based on.
Based on the aforementioned press launch, Matchbox Driving Adventures will provide “high-speed aggressive driving adventures”, whereas Barbie and Monster Excessive will present “tales that emphasize teamwork and foster friendship”.
Whether or not or not meaning the latter two will likely be primarily co-op centered stays to be seen, however extra info will likely be out there within the coming months. Higher get these tenterhooks prepared.
This is not the primary time Outright has teamed up with a well known firm whose merchandise are largely supposed for teenagers. All the way in which again in 2018, Outright teamed up with Crayola for the Tony Hawk-esque Crayola Scoot, which is presumably one other one of many writer’s “cherished” titles.
Mattel can be already fairly well-represented within the gaming area due to titles like Sizzling Wheels Unleashed 2 – Turbocharged and Forza Horizon 5‘s Barbie-themed content material, though Outright is not concerned with both of those, naturally.
We’ll have to attend and see what this collaboration yields, however I am certain the three video games outlined by the 2 firms will likely be all-time classics. Keep tuned for extra.