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Discover how to effectively monetise your games and maximise revenue at Pocket Gamer Connects Helsinki

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  • 09:30 Learn how to Enhance Income With Sensible LiveOps Analysis
  • 09:50 You Constructed it, however nobody Comes: Why Your Gamers Hate your net Retailer
  • 10:10 Machine Studying is a brand new age of Personalised Recreation Monetisation 
  • 10:30 Unlocking Income Potential: Exploring Hybrid Monetisation Methods 
  • 11:00 HTML5 for Cell Video games
  • 11:20 Recreation Discovery Platforms in 2024: Rewarded UA & Gamelight Impact
  • 12:00 In This Privateness First World, how Vital are Advert Creatives? 

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With Pocket Gamer Connects Helsinki 2024 developing subsequent week, we thought it was time to discover the 21-track convention schedule. This October 1st and 2nd, greater than 150 world-class skilled audio system will carry you the most well liked traits and newest improvements within the world video games {industry}.

You’ll have entry to 2 days of cutting-edge talks, seminars and panel discussions with among the world’s main authorities protecting all the things from monetisation and progress methods, to the state of play within the coronary heart of the worldwide cellular video games {industry}: Finland.

Do not miss out on this unparalleled alternative to satisfy and study from among the most enjoyable corporations, manufacturers and people within the video games {industry} – tickets can be found now.

Between now and when the venue doorways open, we’ll share what every monitor is about, in addition to the proficient people that may lead the classes.

To register for the present, head to the Pocket Gamer Connects Helsinki web site.


The Monetiser monitor (sponsored by Elevtaix)

Tuesday, October 1st

Unleash the complete potential of cutting-edge promoting codecs, in-app purchases, and different ground-breaking monetisation developments on this specialised monitor. Keep forward of the curve by exploring the newest developments in focused promoting, optimising IAP methods, and leveraging revolutionary monetisation fashions.

Uncover the keys to successfully monetise your video games and maximise income streams, guaranteeing long-term success and profitability in an ever-evolving {industry} panorama.

09:30 – Learn how to Enhance Income With Sensible LiveOps Analysis

What’s the present success fee of launching new video games throughout completely different niches – Why LiveOps is essential greater than ever – What are the primary approaches to operating a sport’s LiveOps (primarily based on dozens of custdev interviews we have performed with Supercell, Blizzard, King, Playtika and others) – Learn how to analyse competitor’s LiveOps one of the best ways – Suggestions, tips and helpful insights in deconstructing a profitable LiveOps – Outtakes

09:50 – You Constructed it, however nobody Comes: Why Your Gamers Hate your net Retailer

Whereas net shops have grow to be an industry-standard, solely a handful of publishers succeeded reaching vital scale with their retailer, capturing the hearts and wallets of their viewers. How does your retailer measure up? On this speak we’ll cowl why your gamers gained’t totally undertake your retailer. We’ll evaluation elementary blind spots many publishers get fallacious in constructing their shops and taking them to market, talk about efficient options, and share actual information that demonstrates the impression of getting it proper.

10:10 – Machine Studying is a brand new age of Personalised Recreation Monetisation 

10:30 – Unlocking Income Potential: Exploring Hybrid Monetisation Methods 

  • Ezgi Dogan, freelance guide
  • Nick Murray, F2P design and product guide at gamesconsulting.web
  • Tadhg Kelly, head of operations and sport design guide at Cell Recreation Physician 
  • Patrick McSteen, vp – monetisation at Kuuhubb
  • Kseniia Maiboroda, CEO and co-founder at Elevatix

Must you use in-app purchases or adverts to monetise your sport? Or each? Our panelists talk about when is the suitable mannequin for you and your sport, when and learn how to use a hybrid mannequin, and what pitfalls to keep away from to make sure you preserve gamers pleased and do not break your sport’s design.

11:00 – HTML5 for Cell Video games

HTML5 as a regular has been in the marketplace for fairly a while, however how can it assist cellular video games? In her session Olga will inform how in a post-IDFA world HTML5 video games may also help with consumer acquisition for cellular video games and what applied sciences to make use of and what platforms to think about.

11:20 – Recreation Discovery Platforms in 2024: Rewarded UA & Gamelight Impact

12:00 – In This Privateness First World, how Vital are Advert Creatives? 

  • Claire Rozain, founder at Youthwave Video games
  • Antti Paikkala, head of promoting at Small Large Video games 
  • Anna Zdorenko, founder & CEO at INCYMO.AI
  • Peggy Anne Salz, lead analyst and founder at Cell Groove

Good advert creatives have all the time been a key a part of any advertising marketing campaign, and in a post-ATT panorama, successfully changing eyeballs to installs is much more necessary. Be part of our panel of consultants to debate greatest practices in advert artistic manufacturing, and high methods for creating an impactful pipeline of adverts for the quick, medium and long-term.



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