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Pokémon Buying and selling Card Sport Pocket noticed a 265% every day income surge upon the launch of its newest card set, Shining Revelry.
Launched on March twenty seventh, 2025, it options over 110 new playing cards and contains uncommon shiny variants which depict numerous Pokémon in alternate color schemes.
In keeping with Sensor Tower estimates supplied to PocketGamer.biz, TCG Pocket generated practically $7.9 million on Shining Revelry’s launch day.
The elevated spending can doubtless be attributed to this new set, in addition to the debut of TCG Pocket’s first paywalled card, shiny Mewtwo EX.
This recoloured fan-favourite can solely be obtained by means of a $22.99 bundle buy for numerous Mewtwo-related gadgets, launched alongside the brand new set, making it the one card to date to be fully inaccessible to free-to-play gamers.
Revelling in rarity
TCG Pocket generated $28m in gross participant spending between Shining Revelry’s launch and the tip of its first weekend. This marked a rise of 307% over the identical interval one week prior.
A development of spending surges with every new pack launch has continued, although Shining Revelry’s day-one increase was smaller than these triggered by January’s Area-Time Smackdown or February’s Triumphant Mild.
Shiny Pokémon have been sought out in the principle collection video games since their first look in 1999’s Gold and Silver and have lengthy since expanded to spinoffs. They’re one in all Pokémon Go’s principal incentives to have interaction in Group Days and different occasions with a better look fee than normal, and have additionally been sparsely obtainable within the bodily TCG for many years.
Shiny Pokémon playing cards discovered a renewed prevalence in 2019 with the Hidden Fates TCG set, which featured many fascinating playing cards that bought second-hand for lots of if not hundreds of {dollars}. This included the notorious black, shiny Charizard card which bought for over $10,000.
The inclusion of shiny Pokémon playing cards in TCG Pocket is little shock, subsequently, with their desirability and potential profitability already nicely established bodily.
Shining Revelry even features a shiny Charizard card of its personal, encouraging gamers to maintain opening packs till they acquire it. Different fan-favourites like shiny Lucario are additionally obtainable to drag from packs.